Outdoor Retailer Winter Market 2012: Zensah® to Exhibit Compression Apparel
MIAMI , Jan. 17, 2012 /PRNewswire/ -- Zensah®, the leading boutique brand in compression apparel, has seen their products rapidly adopted by winter sport enthusiasts. From skiers to those that snowboard, ...
Denver snow show offers hope for salvaging a disappointing ski season
In November, sales of ski and snowboard gear and apparel were tracking toward another record, surpassing last year's best-ever $3.3 billion in sales. Then came the now-infamous December drought, in which few flakes flew for six weeks.
Liberty University Skier Signs Sponsorship with 4FRNT
Jonathan Steltzer, a member of Liberty University’s ski and snowboard team, recently signed a sponsorship deal with 4FRNT, a ski equipment and apparel company.Lynchburg, VA (PRWEB) February 01, 2012 Jonathan Steltzer, a member of Liberty University’s ski and snowboard team, recently signed a sponsorship deal with 4FRNT, a ski equipment and apparel company.Steltzer, a freshman from Kennebunkport ...
ISPO awards most innovative sports gear
Going on now in Munich, ISPO is one of the biggest events in the world for sports goods manufacturers and suppliers -- and the event recently unveiled its winners for most innovative new products.
Hot trends at the SIA Snow Show: freeride gear, puffy jackets, tricked-out accessories
Denver's 2012 SIA Snow Show, which ran January 26-29, brought together snow sports industry reps from around the globe with nearly 20,000 attendees and 900 brands on display. Top trends expected for the 2013 season include a slew of snowboarding freeride gear -- such as accessories with tricked-out digital features and waterproof down jackets.
Retailers pray: Let it snow
Balmy temps burn region's ski resorts, sellers of wintry gear.
Businesses feeling pinch from low snowpack
A pair of customers check out goggles at The Village Board Shop in South Lake Tahoe Friday.
Lack Of December Snow Hurts Ski Gear Sales
A lack of snow in December has hurt sales of ski, snowboard and other winter sports gear this season.
Oakley’s Shaun White Wins 5th Consecutive SuperPipe Gold
Oakley, Inc. today congratulated Shaun White for his five-peat Gold in the X Games SuperPipe competition. After suffering a practice session ankle injury that forced him to sit out
DEFLEXION Technology from Dow Corning Signs Two Brand Ambassadors, Action Sports Athletes Xavier de le Rue and Matt ...
MIDLAND, Mich., Jan. 23, 2012 /PRNewswire/ -- DEFLEXION™ technology from Dow Corning is teaming up with action sports athletes Xavier de le Rue and Matt Crowhurst to demonstrate how DEFLEXION™ technology ...
