Snowboarding's first competition
In April of 1981, a small Colorado resort called Ski Cooper, located near the historic mining town of Leadville, hosted the very first snowboarding contest. This competition attracted early snowboarders like Tom Sims, Jake Burton, Mar Copyright 2012 Summit Daily News. All rights reserved. This material may not be published, broadcast, rewritten or redistributed. Summit Daily News Snowboarding ...
Ridge’s rail jam is full of free-style fun
MISSION RIDGE — Sometimes, smaller and less competitive is better, even for people who are into competition. Take, for instance, Mission Ridge’s Black Out Rail Jam on Saturday night.
Burton Snowboards Announces New North American Sales Structure
Burton Snowboards today announced a new structure for its North American in-house sales team.
Snowboarding History: Tom Sims: From skateboards to snowboards
Tom Sims, who maintains that he invented snowboarding after creating a "skiboard" in 1963, moved to California in 1970, running a skateboarding shop in Santa Barbara. Skateboarding quickly exploded, with Sims himself as wo Copyright 2012 Summit Daily News. All rights reserved. This material may not be published, broadcast, rewritten or redistributed. Summit Daily News Snowboarding History: Tom ...
Women key to snow sports marketing efforts
2012 SIA Snow Show panel to focus on women’s influence in the marketplace By Summit Voice SUMMIT COUNTY — This year’s SIA Snow Show features a breakfast and panel discussionwith prominent female leaders from the snow sports industry, with the goal of tapping into the influence women have on household purchasing decisions. SIA Research [...]
Sporting goods retailers find ways to compete with online dealers
Ah, the difference two centimeters make. Standing next to a line of colorful snowboards covered in so many logos and designs they look like an art museum turned into a picket fence, Edge of the World shop manager Steve Hogan explains the difference between 154 centimeters and 156. "A lot of people aren't up to speed on reverse camber," Hogan said, referring to the way the bottom of a snowboard ...
Outdoor Action Company opens division inside store just for women
Outdoor Action Companyhas opened a new division within the store called OAC Diva – a 2,000 square foot permanent area dedicated to the best of best women’s gear for skiing, snowboarding, cycling, stand up paddle boarding, and trail running, as well as lifestyle clothing for every season.