Color makes a splash on the slopes - and at SnowSports Industries America show in Denver
Bright colors, bold patterns and easy silhouettes are dominating the slopes this season in Colorado and other places where people play on snow in winter.
Backcountry gear, equipment on display at annual snow sports show
DENVER — Day two of the SIA Snow Show dawned with a welcome snow storm in Denver — and reports of lots of fresh snow across Colorado — fitting in line of the increased emphasis on the backcountry at this year's show.
Women driving the winter sports machine
DENVER - Who would have guessed that winter sports would become such a chick magnet. From skiing to snowboarding, even snowshoeing, the power of the female purchaser has finally gained the respect of the industry, from head Copyright 2012 Summit Daily News. All rights reserved. This material may not be published, broadcast, rewritten or redistributed. Summit Daily News Women driving the winter ...
Sporting goods retailers find ways to compete with online dealers
Ah, the difference two centimeters make. Standing next to a line of colorful snowboards covered in so many logos and designs they look like an art museum turned into a picket fence, Edge of the World shop manager Steve Hogan explains the difference between 154 centimeters and 156. "A lot of people aren't up to speed on reverse camber," Hogan said, referring to the way the bottom of a snowboard ...
Outdoor Action Company opens division inside store just for women
Outdoor Action Company has opened a new division within the store called OAC Diva – a 2,000 square foot permanent area dedicated to the best of best women’s gear for skiing, snowboarding, cycling, stand up paddle boarding, and trail running, as well as lifestyle clothing for every season.